Skinner's Academy: Virtual Open Day

 
 
 

Skinner’s Academy is a school in the Woodberry Down community (North Hackney, London) for boys and girls aged 11–19.

Specialising in Enterprise, the Academy opened in 2010 and is supported by the Skinners’ Company, who is proud of the Academy being at the heart and hub of the local community. In September 2015 we launched our aspirational, high achieving Sixth Form.

In Autumn 2020, Skinner’s Academy commissioned Warman Media to produce a series of promotional videos to fill the void of physical open days usually scheduled for that time, due to the impact of the COVID-19 pandemic.

We worked closely with Skinner’s to develop a concept which fulfilled their narrative messaging goals, whilst maximising visual and emotional engagement.

The results were successful: Skinner’s Academy uses the promotional video (left) as an autoplay banner on its home page, and feedback from parents and students alike has been extremely positive.

I love this! The Principal and staff are as impressed as I am
— Dalia Abubakr, Marketing Manager